Are the straights ok?
Multimodal analysis of the discursive resignification of heterosexuality on Twitter and Instagram: challenges and limits of the construction and preparation of a digital corpus
DOI:
https://doi.org/10.14393/HTP-v4nEspecial-2022-67204Keywords:
Discourse analysis, Social networks, Corpus linguistics, Gender studiesAbstract
The purpose of this paper is to detail the challenges and limitations encountered in creating a multilingual corpus on Twitter and Instagram data about the resignification of heterosexuality, with the aim of performing a lexicometric analysis and a manual qualitative analysis. This research articulates the perspective of Queer Linguistics, which aims to shed light on the normative gender and sexuality ideologies of discourses (LEAP, 2015), the Critical Discourse Analysis to which Queer Linguistics is closely related (FAIRCLOUGH, 1989) and the conception of discourse stemming from French discourse analysis (KRIEG-PLANQUE, 2017), with a symmetrical approach to digital data developed by Paveau (2013). By addressing the problem of the relevance and representativeness of a thematic research on digital social networks, the challenges accompanying data collection, as well as the choices surrounding the preparation of data for quantitative and qualitative analysis, this article shows how the choice of a large digital corpus in discourse analysis itself constrains the directions that the research can take. The article will then illustrate the methodological choices developed, by presenting some preliminary results of lexicometric analyses on one of the Instagram sub-corpora as well as some of the data’s first thematic trends.
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